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How to Sell Your Home in 30 Days - Price is *sigh* KING
How to Sell Your Home in 30 Days or less - Part I As described HERE, every home seller and his real estate agent should strive for a 30-day sale.
Fair enough. So, how do we do that?
Price is KingYour home must excite the market, not just be ‘fairly priced.' If the comparable competition is priced between $315,000 and $365,000 (and isn't flying off the shelves), you need to be at the lower end or even lower. Just ‘cause the identical house down the street is priced at $329,900 doesn't mean you should price yours there too. Your home needs to blow away the competition, to the point where the buyer wonders if the listing agent blew it on the price because your home is SO MUCH nicer than everything else he saw! We want him screaming "WHERE DO I SIGN?"
In your market, there may be five buyers for every 20 listings. This means that ONLY the top five listings will sell, if those top five are lucky. The other 15 will not sell - there simply aren't enough buyers. And, don't forget, there's new competition coming on the market every day, with fewer Days on Market (DOM) than yours. Buyers ... more

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