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How to Create a Massive Online Footprint for your Listings
Excellent post by Eric Kodner on how to dominate Google's SERP for your listings. See the re-blogged post below.
Note that the #1 match (!) below the map on the screenshot - for 2984 North Shore Road, LaPointe, WI 54850 - is his single property website on RealBird . We wrote about the importance of address SEO before, but Eric's post is absolutely right on target.
Eric - Thanks for the re-blog option !
 
HOW TO CREATE A MASSIVE ONLINE FOOTPRINT FOR YOUR LISTINGS
Most real estate professionals tend to concentrate on building their own individual online identity (or if you're an independent broker/owner like me, building an online company identity).  There's nothing wrong with that.  When they can find you, they can find your listings and learn about your services, right?
But what about building a massive online identity for your listings?
What better way is there to get your properties out in front of the public?  And there's nothing that demonstrates more clearly to your sellers that you are giving them online exposure that few agents know how to do.
You can dominate the first half-dozen (or more) pages of Google for your Seller's address.  Here's what that looks like on the Web:

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