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Just Singin' in the RAIN
AR is your pro-active secret weapon for building an ‘e-network', getting a picture of how to do it BETTER, MORE, at OTHER PLACES until you have woven a mesh that touches more and more people.  People with whom you can work to accomplish the mission of your niche, be it real estate marketing, services which bolster real estate marketing such as insurance, mortgages, closing, services which buttress the marketing program such as advertising, assistants and staff.
Caleb Mardini wrote eloquently about the weaving in  ARE YOU MAKING RAIN?   which reminded me of a note I received today about an article written by Peter D. Weddle.  In the article, Weddle rethinks a term he uses - e-networking.  Formerly, he thought of the exercise as electronic networking as compared to face time with other people.  Now, he's thinking of the activity as being so essential to anyone's business, regardless of the field, that he renames the term "employment networking". 
Being a part of AR has led to some concrete referrals and connections among professionals in all aspects of real estate.  For everyone, it offers the opportunity to leave statement in a professional venue.  The atmosphere stimulates our best thinking and gives us the opportunity ... more

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Are you on The Rain? Grow Your Network!