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A new “Reputation” widget…
Many of you know about the new Agent Reviews available from Zillow. Agent Reviews allows you to ask your past clients to post a recommendation on Zillow. There is a lot of BUZZ around this feature. When someone goes to Zillow they can see many, many satisfied customers raving about what a great job you did for them. According to Erik Qualman in his Socialnomics video, 78% of consumers trust peer recommendation. Only 14% trust advertisements. That makes these reviews such a powerful tool for you- especially when you consider how many unique visitors Zillow attracts each month. I thought this was such a great idea that I emailed Zillow and asked if they could create a link to the reviews for agents to use on their Facebook business page. They:
Responded immediately - practicing what we preach about getting back to Internet consumer inquires very quickly. Were way ahead of me! They have a (FREE) widget you can use on your Facebook Business (Fan) page. Here's the widget information from Sara Bonert, Director of Broker Services at Zillow:
"There is one easy way for agents to spread the testimonial love they are getting. Please check out this brand new reputation widget:
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