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Are You Missing Opportunities?
Residential real estate is perhaps the most unique of all sales arenas. Sales trainers have said for decades that "opportunity is all around you." That has varying degrees of truth, depending on what it is that you're selling.
With real estate, though, it's especially true because everyone needs a place to live. This can sometimes be forgotten as we miss opportunities to make new contacts while we're going about our own business. Especially in this economy, it's important to be mentally prepared for those opportunities that arise when you least expect it.
I'm reminded of a conversation a couple of years back with one of my favorite real estate trainers Sandy Coyer, a regional trainer with Keller Williams in Charlotte, NC. She related this story to me that I just love.
Do you have the nerve to do something like this?
Here's the story. She was in Home Depot standing in the checkout line and the gentlemen in front of her was buying a "For Sale By Owner" sign (around 2 or 3 dollars cost). She told him, "Excuse me...I'll buy that sign for you if you'll let me list your home if it hasn't sold in 30 days." The ... more
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