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Two Words: Shut. Up.
I admit it. I need a 12 step recovery program for Twitter. I'm hopelessly addicted to Twitter. Hopelessly!
Aside from the obvious health risks associated with addiction as a whole, I have to admit that one of the reasons I am so addicted is I am following some of the most amazing people there. (Some of which are industry-leaders including Chris Brogan. (If you do not know who Chris is...I seriously suggest you repent immediately. Read a book or something, people.)
Anyway, one of the many times I was glancing at Twitter yesterday, I happened to see a tweet that struck a chord with me...
"#1 thing people want to do: talk about themselves. #1 thing marketers do: talk about THEIR stuff. See the problem?"
Well...do you?!?
I sure do....
See...I'm a sales person. Yet, I have never been much of a "pitch man". And it continually amazes the other people in my office how I can run numbers as high or higher than they are able to run without ever sounding like I am selling anything because I am never on the phone ranting and raving about this feature and that feature and this other feature in a half-baked attempt ... more

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