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How to Write a Market Report for your Real Estate Blog
Warning to consumers: this may be boring, as this post is written to my colleagues and not for the public. 
It's raining here in Westchester County, and Hurricane Irene has brought a rare thing: some time off. My phone has barely rung all weekend, and in between battening down the hatches for the storm, I have been able to take a breather from a schedule that has been frantic for the lion's share of August. I missed the hubbub about market reports on Active Rain, and since none other than Bob Stewart has praised me for my own market reports, I thought I would add my two cents to the dialog. 
First, market reports are a good thing for any real estate blogger who wants to be seen by their local public as a go-to person for information. They are also good for SEO, and another little fringe benefit is that they make you more knowledgeable about your market. They seldom get many clicks or comments and almost never appear on the feature dashboard, but that is not their purpose. Market reports build your business. I know this firsthand. So here is how I write a market report:
Be specific. Choose ... more

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