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The Difference Between Keywords, TAGS, and Categories
The Difference Between Keywords, TAGS, and Categories This is probably one of the biggest questions I get. These three types of SEO terms can get confusing and many don't know the difference much less the point of them.
KEYWORDS - A keyword is what you want a page or post known for. This is the word or phrase you research on the Google keyword tool AND the search bar to determine what people are actually looking for and how high is your competition. (See - how to optimize a post for more on that). Once you have 1-3 keywords or phrases that you want to focus on, you naturally add them into your content.  You want to have this phrase or word about 1-3% of the content text itself AND include it in the title of the post AND description if you have a space for that. This is typically allowed on WordPress or other website meta data. The keywords on the meta data doesn't really mean much anymore but make sure your phrase or word is in the description AND the title of the page or post. This is what your post is now known for.  Google will then solidify ... more

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