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2 Amazing Ways to Build Deep Bonds with Your Clients
As a real estate sales professional, it’s extremely important to create deep bonds with your clients. In this article, we’ll discuss two simple but powerful ways to forge strong relationships and show you how your REALTOR® CRM can help facilitate this.
When you create strong bonds with clients and build long-lasting relationships, you’ll benefit from referrals, positive word of mouth, and repeat business.
The first way to create a deep bond with clients is to recognize their birthdays. It seems so simple, but its impact is larger than you may realize.
Less than 2% of all service businesses recognize birthdays. So when a birthday is acknowledged by a service provider like a Realtor, people take notice.
Recognizing special times, like a birthday, is a great way to build relationships with people, to get them to remember you, and to create a positive impression of yourself.  And remember – less than one in 50 Realtors do this!
A birthday card is always appreciated, but here’s an even better idea: team up with a local bakery. On the client’s birthday, send them a certificate that wishes them a happy birthday and offers them a free birthday cake. Mention where they can go to pick it ... more

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