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Using Pages and Posts Effectively - The SEO Benefit
Many website providers now offer a blogging platform. In the past, we would just create pages and call them a blog but a blog is really a rolling, updated page WEB-LOG that keeps evolving and changing. When a new post is created, the previous post pushes down the list and therefore can eventually be irrelevant. (I'm not saying every post will be irrelevant but for the sake of this post, that's what we'll go with.)
Here's my take on the difference between a page and a post and when to use each one.
A page on your website should be static. That means it's sticky, it stays, it's relevant all the time (and can be changed when the information changes). A page should be like a main buyers or sellers page on the website, accessible from the homepage and/or the menu. It might be a community page that doesn't change. Chances are most communities are not going to change the date they were developed or completely change their HOA rules, prices, styles, and amenities. A neighborhood page usually won't change too much over time and if it does, you just go back in and update it (Which is a great idea as well ... more
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