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3 Keys to Real Estate Sales Success
Today’s blog post is written by Michelle Vella, the founder of RealSTUDIO® Branding & Design. Michelle has over 20 years of combined experience in sales, marketing, publishing, photography, branding, and graphic design. RealSTUDIO is the preferred branding and design firm for many real estate agents and broker offices across the country, including RE/MAX Crest Realty Westside in Vancouver, British Columbia. We’re lucky to have Michelle share some insight with us on how REALTORS® can stand out from their competition from a branding and  design standpoint.
One of the challenges that many real estate sales professionals have is “finding business.” Whether you are a new or veteran Realtor looking to grow your business, you must:
1.    Focus
Be a big fish in a small pond and choose a specific target market. Your real estate branding strategy will be more successful if you closely target your market. Focus on getting your name in front of your current customers and best potential customers. Having an effective brand marketing and real estate marketing strategy will create loyalty among your customers, making your competition fade by the way side.
2.    Be Consistent
Convey trust with consistent brand communications and build loyalty by keeping in touch with your clients and real estate ... more

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