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9 out of 10 homebuyers now starts their search online
I noticed that the percentage of homebuyers who start their search online has risen to 90%, according to NAR's Profile of Homebuyers and Sellers for 2012. It was 87% the last time I looked, not a huge jump but when the number is this high then a 3% rise is still significant.It's inevitable that it's only going to keep creeping higher each year. And the great thing is that "online" means one of only a few places. I bet 99% of those people start their search on one of these:
That's it. If you have a presence on just those 6 portals you can put yourself in front of just about everyone.
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