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What a Woman Wants ... When Buying a Condo
What a Woman Wants...When Buying a Condominium
I read an interesting article written by Dave McGinn published in the Globe and Mail entitled "How single women -- and what they want -- are shaping the new housing market".  Women have become a dominent force in the condo market, representing approximately one-third of all sales in several Canadian cities.  Depelopers are responding by giving women what they want.  They are designing buildings and suites to attract this new niche.  Here is a synopsis of what a woman wants: 
Security is the key:  women pay more attention to concierge services, the lighting in and around the building and the design of the parking garages.  They also prefer NOT to be on the ground floor.
  Size doesn't matter when it comes to a condo.  Women would rather have a better location with less square footage than an up-and- coming neighbourhood that offers larger units.  
  Established walkable neighbourhoods not only feel safer, but they also offer more amenities – cafés, grocery stores, shops – all within walking distance.  Walkable neighbourhoods create a vibrant public space and have a range of benefits. To women, they encourage a sense of community and make women feel safe because ... more

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