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People Love To Buy But Hate To Move
Back in my corporate days the saying went people love to buy but hate to be sold. This seemed to apply to every industry I worked. Humans in general love to buy things but hate being sold. Therefore if people love to buy, it is our job to get out of their way. In real estate what often causes people not to want to buy is the move.
All Transacations Require Moving People still love to buy but hate to move. This means in order to attract buyers and sellers, the pain of doing nothing must exceed the pain of the dreaded move. I am personally in that position. While my wife and I would love to take advantage of this incredible seller's market here in Frisco Texas, the pain of moving outweighs the benefits of moving. This is the same for many of our potential clients. 
Knowing that a move can hinder people from starting a sales cycle can help you increase your business. After all as a sales person aren't we really just eliminating objections and issues which allow our clients to buy or sell? Remember people love to buy.
Eliminate The Pain If you can think of any reason ... more

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