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What Form of Communication do Your Sellers Prefer?
 What Form of Communication do Your Sellers Prefer?
 
Communication is obviously essential during our real estate transactions, in particular between us and our seller clients. This is true before they get an offer, and perhaps more so afterwards.
 
What form of communication do your sellers prefer?
Do you know?
Do you ask?
 
I attended a panel of sellers sponsored by Hear it Direct (if you aren’t familiar with Hear it Direct, you can read more about it on their website) while at the Massachusetts Association of REALTORS®Convention. The panel of 5 sellers, in various stages of selling (pre-list, listed, and recent sale), shared their thoughts about what they liked and didn’t like about their REALTORS®, how and why they made the selection of agents to represent them (or to go FSBO), among other issues.
 
One intriguing question was “What type of communication do you prefer from your agent?” Not surprisingly the answers were varied.
 
One seller said they did not care, and their agent could call anytime day or night. One said any form was fine but they did not want to get calls late at night unless it was essential and that email would ... more

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