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How to Share Your Marketing Videos on Facebook

This is Part 3 in my series on maximizing the use of your marketing videos. Much of the information in this series is also available in the form of video tutorials on the HouseLens website.
 
Today, I’m focusing on Facebook. Posting marketing videos to Facebook is a great idea—after YouTube, Facebook is the most popular video platform on the Internet. But keep one thing in mind: Facebook followers want to see a variety of content. It’s OK if you post a video every day, but make sure you vary the subject matter. For instance, share a mix of listing videos, community videos, and educational videos about the home-buying process or home improvement.
 
When posting a video to Facebook, you have two options: linking and uploading. Linking is the easiest and quickest option, so I’ll cover that first. You can link to a video if you’ve already uploaded it to YouTube. First, go to the video’s page on YouTube and click the Share option.

 
Copy the Share code that appears in the box. You’ll use this on Facebook.

 
Now go to your Facebook page and type a status update, then paste in the code you ... more

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