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A Real Estate Writer's Simple Secret to Real Estate Agent Success
I had an interesting conversation last week with a gentleman who wanted to pick my brain about how I transitioned from a full-time real estate career to a full-time writing and training career. He was thinking maybe he'd like to do the same. So, we chatted. I regaled him with my story of going deeply into debt (read more here) and then to lighten things up a bit, I shared what I believe to be the SECRET of success in such an endeavor, at least in my experience. Wanna know what it is? "Nah, not really, I have no desire to be a real estate writer!" Keep reading! I told him that I believe the Simple secret to my success as a real estate writer and trainer is my mailing list. To put it bluntly, the bigger my mailing list, the more money I make. So that's what I focus on - building my mailing list AND nurturing that mailing list. If I do those two Simple things, I have found that everything else falls into place. I encouraged my aspiring writer/trainer friend to do the same. To focus on building his fan base, not by "buying" loyal followers with expensive advertising, but rather by offering his potential ... more
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