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Growing a Brokerage: “What Got You Here Won’t Get You There”
Growing a Brokerage: “What Got You Here Won’t Get You There”Too many brokerages and teams get stuck. They plateau. They lose momentum. They stop feeling the excitement of the early days. Why does this happen? Building for growth is complex. It means trying new ideas, new messages, new systems, new technology and new people. But sometimes, much effort and vast sums of money are spent on the wrong technologies, half-baked marketing, and agents who come and go. Some brokerages have met these leadership challenges and are climbing successively higher plateaus: Nest Realty, Hawaii Life, and M Realty all started during the recession and are now deeply admired for their innovation, great culture and seriously impressive growth (these brokers are Mentors in the T3 Fellows program. Tune into our webinar on March 29 to learn more).
This post is the first in a series on how to solve the complex problems inherent in building a modern real estate business. Today we'll talk about the difficulties of the transition from successful sales leader to a broker and business owner.
he transition from sales team leader to broker and business owner is difficultFirst, let’s consider the "why" of growing a brokerage. To create an asset that ... more
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