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They Don't Buy What You Do, They Buy Why You Do It
This post was born of a comment an agent friend made to me this week about "here we go again, "everyone and their mother" is getting their real estate agent license again, just like 2002." We saw a similar "Gold Rush" mentality back in the early 2000's, and so it seems the "rush" is back the last 2 years.
 
They Don't Buy What You Do, They Buy Why You Do It
What is your real estate agent story? Why are you a sales agent, a Realtor or a Broker?
What is your one thing? That passion that drives you to do what you do, how you do it?
What is your real estate why?
 
 
I got into real estate because it is the family business and my son being born made me think of the future. While I do enjoy houses and serving people, I really get a thrill out of negotiating a deal or solving problems that get people from where they are to where they really want to be.
From 1988-1997, I was a successful Mobile & Night Club DJ by night and running a very successful house painting company by day as well as helping my grandfather with maintenance & leases for our families properties we rented ... more

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