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Branding - Make a Visual Statement
Branding - Make a Visual Statement
To me, this home screams luxury on its own!  Adding a 'luxurious' yet, legible font to the photo for marketing, accentuates the luxury home and, in this case, alerts the buyer that the home is in a popular luxury neighborhood as well.  
Remember all cursive fonts are not legible and you don't want the reader to get stuck on the words - you want them to WANT that house!
 
NOTE:  I do use my photo on other marketing but, for listings that I post on the major websites (YouTube, iCharlotteHomes.com, ZTR and the individual property websites), I don't include my personal photo.  
 
 
I feel that the personal photo diverts the attention from the main photo that I'm sharing - the mission of the marketing photo - to SELL THE LISTING!  Again, there's nothing at all wrong with including your photos with your marketing, I just don't do it with the marketing photo for the major sites.  As well, they can visit the website link and learn all about me OR my photo is likely already on the page that the photo is displayed.
 
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