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The Importance Of Giving Testimonials

"When you think things can't get any better... BAM... they just keep getting better"
-Carol Williams
Yesterday, I posted an article about the importance of getting testimonials as an important part of your real estate business.  You must do this!
I was remiss in not putting some emphasis on also giving testimonials freely to those services that have earned them.  Just as you benefit from a satisfied customer, so do those you do business with.    Voluntarily offering to write a testimonial will most likely have even more impact than doing one by being asked.  
Case in point:  Several years ago, I wrote a testimonial for my chiropractor on my blog.  I sent them a copy.  They were so impressed I would do that. Honestly, I was treated great before I wrote the blog and after... well, it was even better and remains so to this day!    That was a good lesson for me. Sometimes it is better to give than receive.  In this case by giving, I continue to receive although that was not my original intent. 
And... by the way:  The chiropractor became a real estate client.  Imagine that!
Show the love.  Share the love.  Be the love
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