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5 Guidelines for a Successful Facebook Ad Campaign
I have not yet tried any Facebook Ads for my business.  Have you?
The tips here will come in handy:
You hear it from all directions: “Everyone is on Facebook. You need to advertise on Facebook.” The problem with Facebook is that ads end up competing against birthdays, breakups and other ads for your audience’s attention. Your ad must stand out in a busy newsfeed.

Because of their success in grabbing attention, video ads are the hottest thing in the world of advertising right now. Consumers love to watch videos on their smartphones, and research shows that videos enjoy higher engagement and conversions. Making video ads part of your marketing plan is a smart move, especially since others in the real estate industry haven’t widely adopted them yet.

Also, you need to set yourself apart from the competition - social updates and other ads - and compel your target audience to take action in order to run a successful campaign. Follow these five guidelines while using Homesnap’s Facebook video ad creation tool and you’ll be on your way to launching a high-quality, eye-catching campaign that delivers results.

1. Pair your professional ad design with a complementary lead page. The content of ... more

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