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The Fallacy of Zillow & the Sedona Real Estate Market
Is Zillow the Best Choice for the Consumer?
From conversations with our real estate clients (Sedona, AZ) in the last few years it's become clear that many people don't really understand what Zillow is and what it does in the real estate market. 
Realtors will input their homes for sale into the private Multiple Listing Service (MLS).  The MLS, for whatever self destructive reason, allows Zillow to take the listing information in the local MLS and repurpose it to their website.  An MLS is a community of Realtor members that share their listings with the hopes of having other members cooperate in the sale of a property.  Now days, the cooperating agent will likely be a buyers agent.
Zillow Sells Your Information to Real Estate Agents
Thats how Zillow makes most of their money. 
So, you're looking at a listing on Zillow, did you notice the box on the right that has 3-5 agents that you can choose to get information from on the listing?  One may be the listing agent.  The others are paying for placement in that box.  It's expensive to get into that box.
Zillow is Not the Multiple Listing Service
"but Zillow says it's still available".  We get this one all the time.  Despite ... more

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