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Ranking Means Nothing if your Conversion Rate is Low
There are some great nuggets of gold in here like...
"But one of the biggest mistakes most bloggers make is at the end of a post: The reader doesn't know what to do next. Okay, I've read this, now onto something else. Don't miss the opportunity to capture a lead!"
Look for Tammy Emineth & her husband Tim Emineth on our Podcast this week!
Episode #121 November 7th will be with them on The Mail-Right:
I spoke with someone that had 3000 likes on a Facebook page and absolutely no interaction; not one lead.
Someone else came up #1 on Google for a keyword with no sign ups or click-throughs.
Because they're not going for the right people and the right answers.
Page rank on Google and search engines for real estate agents is almost impossible. We have a client that ranks #4 for Louisville Real Estate and has for YEARS. He has beaten the odds and actually stood his ground in the SEO world for years and remains there. It only has come from diligent work both on site and off site and we are just a part of his marketing team. He blogs every day - Yep - EVERY DAY and has collected thousands ... more
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