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This is My strategy for the Spring Market!!
This is My strategy for the Spring Market!!
In years past mine has always 
been to get lots of listings. 
Sometimes as many 60. 
I think 30 to 35 is good now.
But now I have the feeling that 
if I had a constant flow of BUYER LEADS 
I might be better off. 
When I have a lot of listings my cell phone 
use to ring off the wall. 
But lately even though I have listings 
it was is not ringing.
I believe that a better buyer pool 
is going to be the answer to 
maintaining my level of business in the future. 
One of the ways I am doing this 
is by doing Internet ads 
that do not advertise a particular property 
but more of a style and price range. 
Something like "Homes in Westchester County, 
3Br's under $400,000.00" 
Since I have been doing this 
I get more Qualified Leads, 
and I am not looking at just 
showing them the home they saw in the ad. 
but a group of homes that fit the ad.
Has anybody else come to this conclusion?
This is My strategy for the Spring Market!!
 
... more

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