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How to Create Business Cards Prospect Won’t Toss
Do people really use – and keep – business cards anymore?
The answer is YES! But they may not keep all the business cards they receive. It’s vital to think about how you create business cards so they are notable enough to keep.
”But I never hear back when I give my card out!” 
We’ll address that issue in another blog post, but for now, just remember that follow-up is almost never a person’s strong suit. Many times, you have to be the one that follows up.
Create Business Cards That Are UsefulHow do you get a prospect to actually keep and look at your business card? One way is by making it useful.
Usually, when someone creates a business card, they are thinking about themselves. They want to jam as much information about themselves onto that small space as possible!
I invite you to take a different approach. Instead of thinking just about you and your information, consider the prospect and what they’re interested in too!
The best way to do this in the small space of a business card is to have a call-to-action asking the prospect to visit a website for useful information. You can invite them to enter a drawing, download a free checklist to prepare a home ... more

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