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Ask An Ambassador: 15 Blogging Mistakes To Avoid

Whether you're a brand new blogger or experienced, there are some mistakes to avoid to increase the odds your blog will make your phone ring in the right kind of way!
1.  Not knowing your audience.  Are you targeting other agents for referrals?  Local home buyers?  Home sellers?  Relocation?  2nd home?  The better your blog targetting, the better your results are likely to be.
2.  Not blogging regularly.  The more quality posts, the better your odds of being found. Find the pace that works for you.
3.  Not making yourself easy to contact.  Make sure your phone number, email, websites, etc., are clearly visible and test the links periodically. 
4.  Forgetting aesthetics.  Is your post a wall of words, tiny font, no pictures?  That's a recipe for buh-bye for many readers.
5.  Blogging inaccuracies.  If you write about a topic, make sure what you're putting out is truthful and useful.
6.  Blogging under the influence.  Whether it's a couple of sips of vino too many, or a nice roid rage because another agent or client ticked you off, it's best to wait for a calmer moment to post.  Maybe the Internet ISN'T forever, but it might be through the end of your employment life with your brokerage ... more

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