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Niche Marketing: THE #1 MARKETING FEAR
This is a terrific video and hits home with so many of us.

Number One Fear from The Language of Luxury on Vimeo.
 
Number One Fear from The Language of Luxury on Vimeo.
 
The fear of being pigeonholed is the #1 marketing fear. The concern is all about losing out on potential referral business. The key is taking control of how YOU are perceived. This video covers this issue and includes a case study of how one of our clients found her niche!
Written by Ron & Alexandra Seigel-
 
CAN YOU STATE HOW YOU ARE DIFFERENT AND BETTER THAN YOUR COMPETITION IN LESS THAN 30 SECONDS?  
ABOUT:  Luxury Real Estate is a high stakes game. Commissions are substantial! We help luxury real estate professionals get to the listing table more often and win listings more frequently.  If you want to be the market leader, the personal or company brand that your target market thinks of first and refers most often, you need an Elevator Statement to accelerate the process.  We can get you there!
Your Elevator Statement is a succinct and persuasive summary of your extraordinary promise of value, your unique selling proposition.  In a time-starved world the attention ... more

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