Your name saw this post on The ActiveRain Real Estate Network and thought it might be of interest to you. Please see the link below to review the post.
How to Create a Custom 404 for Your WordPress IDX Real Estate Website
We’ve all encountered them. That pesky notification when the page you are looking for cannot be found online. But did you know your IDX website produces these errors too?
It does, and they can be just as frustrating for your leads as they are for you. In this blog we will introduce you to the 404 page and show you how to customize them on your WordPress IDX real estate website.
What Is a 404 Page?A 404 page appears when a specific website page is not found. Their purpose is to tell the user that the domain is valid, but nothing exists at the extension they specified. Or more simply, the website is active, but the requested page does not exist.
You will typically see a 404 page if you click on a broken link or if there is a typo in the url extension. If your website includes broken links or complicated urls, some of your leads are probably seeing 404 pages too.
Why Should I Customize My 404 Page?Some amount of 404 traffic is inevitable (everyone makes a typo once in a while). But too much and it can start affecting your ability to convert leads.
Leads come to your site because they want information on real estate listings in ... more
Are you on The Rain? Grow Your Network!