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Polly Wanna CARROT?

Polly Wanna CARROT?
For years, I have listened to agents complain about the unresponsiveness of their potential clients or online leads. When I question them about what they think is going on, they usually respond with, "they never return my emails or calls."
The truth of the matter is that people are busy and may not have time to respond every time you reach out. If you expect a response, you must provide them with a compelling reason to WANT to respond to you.  The key is to figure out what you could send (something visual) or something you could say (something compelling) that might pique their interest.
Let's look at an example in which your potential client is aptly named "Polly." Polly is someone you met a year ago at an open house. She said she wanted to sell her home but wasn't quite ready at that time and probably wouldn't be for at least a year. Because her timeline was over a year out she was added to your database as well as your Potential Income Tracker. For follow-up she was on a simple program of being sent general information about the market. In terms of additional ... more

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