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The Secret Way To Outrank Zillow - Part Two
Welcome back! As you remember, last week in part one of this series I revealed to you that one of the easiest and most effective ways to beat Zillow in search results is to build out your collection of neighborhood profiles and hyperlocal content.
I also showed you how building your library of hyperlocal content would help you to:
Show off your local expertise
Build your email list
Set you apart from local competition
Generate more qualified buyer and seller leads
Keep visitors on your website much longer
Finally, I told you that there was a second strategy to help you outrank Zillow so that you can capture more buyers and sellers in your farm.
That strategy boils down to just three little letters: F. A. Q.
That’s right, a well-assembled list of frequently asked questions can dramatically escalate your performance on the web and allow you to passively gather hoards of buyers and sellers in need of your services.
Today, I am going to explain:
Why FAQ pages are so important to the success of your real estate website
What questions you should include on your FAQ page
How many questions you need to be successful
The right and wrong way to ... more
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