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Your Process Serves everyone
The best professionals have a process for everything they do. Airline pilots, re-fuelers, mechanics, and flight attendants diligently and precisely follow the same pre-flight checklist prior to EVERY flight. We all depend on them doing this thoroughly because the stakes are very high. If they get sloppy, we all might perish.
Same goes for Surgeons and Attorneys and Mortgage Loan Officers and REALTORS and auto mechanics . . . Well . . . and virtually anyone and everyone whose job is to serve others.
In every transaction , there are 2 things . . . The Process . . . and the product (outcome). Those folks we serve expect and deserve a smooth process and mission accomplishment in terms of getting what we need and/or want in exchange for compensation.
It follows on, then, that the PROCESS is a critical component of our business.
Over time, one of our most important business functions is creating a process, tweaking it every day (To adjust for more efficiency or shifts in response to dynamic market conditions), communicating the steps of the process to our customers/clients in a systematic way, and delivering this great service consistently the same way every time.
Your process should ... more

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