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IDX Websites: Worth Your Money?
Let's face it - the digital age has brought with it great change. You can now list a house, connect with buyers, and even close on a house digitally. While some agents fear for their jobs, other agents see how a growing trend can help streamline their business and increase leads. And what is this great tool? Nothing other than the IDX website.Pre-IDX
Prior to IDX websites, the home buying process went like this: Agent uploads listing to MLS Buyer's agent searches MLS for homes Agent show them homes Buyer narrows down homes based on wants and needs Many showings later, buyer finds their ideal home and makes an offer The home buying process can be time-consuming, and you want to make things as easy as possible for your clients. Enter, the IDX.
Post-IDX
While the MLS still plays an integral role in property transactions, it's not quite the role you'd think it is. In the digital age, the tried-and-true system seems to function more as a "syndicator of information" than anything. Today, here's how a tech-savvy customer's home search goes:
Seller hires agent to list their home Agent enters the listing into the MLS, which is then published to their own website A buyer house ... more

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