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Why isn't my home selling?
Why isn't my home selling?
If you've been in this business for any length of time, you've probably had that home that  for whatever reason, just sits and sits and sits. At some point, the seller probably asked, "Why isn't my home selling?" And, if you're like a lot of agents, you scrambled for reasons. Some may have been right. Some may have been wrong, and some may have been completely off. It can be puzzling at times, but, the seller is looking at you as the problem.
Let me give you a few common reasons why a home doesn't sell. There are simple reasons, and there are reasons that more complicated but just as effective at keeping a good home on the market. Let's start with the most obvious:
The property is just overpriced. Most sellers have a price in mind that they want to sell their property for. Even if they say they don't, drop a number and see how quickly they say, "Well, I was thinking more in the XXXXX range." Bingo, you have their number. Now, is it realistic? Maybe, maybe not. A lot of sellers add every dollar they've spent on their home to the list price. Sadly, ... more

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