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How to Connect Your WordPress IDX Website to Salesforce Using Zapier
Salesforce is a widely used customer relationship management software that helps businesses understand their clients better and market to them more effectively. Salesforce users can identify trends in their customer base, improve response times and automate redundant tasks.
This represents a huge timesaving for real estate agents, and it can help them focus on their primary task, selling homes. 
Now you can link your Salesforce account to your IDX website and automatically share data.
Realtyna’s Zapier Add-on connects your WordPress IDX site to Salesforce and merges contact info and other lead details between the two platforms.  
What Is Zapier Add-on?Zapier is a third party web service that connects software applications not designed to work with one another. Realtyna’s Zapier Add-on harnesses the power of Zapier in the WordPress IDX context. It provides the common processes to get Realtyna’s WordPress WPL platform to communicate and share data with Salesforce. 
How Does It Work?The Zapier Add-on works by creating triggers within the WPL IDX system. Once one of these triggers is met, the add-on executes an action. With Zapier Add-on, new CRM contact is the primary trigger. Whenever this new entry occurs, the add-on automatically sends user information to Salesforce, allowing you to merge contact lists and lead management functions between your IDX system and Salesforce CRM.
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