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The anatomy of high converting real estate landing pages
We are a big fan of Neil Patel and his video series of no no-nsense online marketing. In one of his recent video he talks about the 7 specifics required for high converting landing pages. While not all are applicable for all type of landing pages (e.g. real estate landing pages), many are, so here is the summary of his video. 
... and of course, if you want to automatically create high converting real estate landing pages for your active, pending, sold listings, open houses, rentals and coming soon properties, make sure you create an account with us, at RealBird.com :) 
Step 1 - Clear value proposition as a bold headline between 6-8 words!
Step 2 - Visual focus - large photo or video of the product that captures attention, text is not enough. Visual focus requires the least amount of attention span
Step 3 - Features and benefits with the main focus on benefits, the problem that is being solved. 
Step 4 - Single call for action above the fold - once the clear headline stated the value proposition, and the visual focus captured the attention and benefits were explained, it's time to convert. 
Step 5 - Testimonials and reviews - this may be not be applicable for listing landing pages but is ... more

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