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Your Facebook Ads Suck! (Here's How To Fix Them)
There’s a lot of debate on whether Facebook ads are worth spending money on or not. Some business owners will swear by it and others will say they are an unnecessary expense that you do not need. The truth is that when used wisely, Facebook ads can bring in a lot of great leads that generate business. The trick is figuring out how to utilize your ads to hit your target audience. In this series, we will cover information and strategies you need to know so you can launch successful Facebook ad campaigns.
How Facebook Ads WorkHere’s how it works: Social media companies like Facebook collect massive amounts of data about pretty much everything you do online. They then take this data and use mind-bogglingly complex algorithms and artificial intelligence (AI) to predict what you’re going to do next. In many cases, Facebook will know you are in the market for a new vacuum cleaner before you do …
Now, apply this same thing to people looking to buy and sell homes, and voila, you have the ultimate way to laser target people looking to move.
Why Your Facebook Ads Are Failing1. Weak Targeting. Did you know that you can target specific audiences to see your ads? ... more

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