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YouTube Thursdays - Showcase your Community, It's Good for your Brand
YouTube Thursdays 
 
 
Do you want people to find you through videos.  Showcasing your market is a great way to get found.  
 
If you want to build an effective community video library, the first step is to outline your goals.
 
Still photos do a great job of selling homes, but videos offer us an experience. Sights and sounds help transport us to other locales - and the more senses you can engage via video, the better. More on that topic as we continue this series in the weeks ahead. 
 
First of all, what do you love about your community? 
Here's a short list we created for Camas, Washington that are top-of-mind.  We will likely use a similar list for the neighboring town of Washougal.
 
Small town charm.  Great location.  Boutique shops. Fun eateries.  Variety of neighborhoods.   Nature abounds. Parks, trails, natural resources.  Laid back lifestyle. You don't see many suits and ties here.  Little traffic congestion.  Family oriented events.  Portland International Airport - minutes away!  The Columbia River!  Beach and mountains are an hour away.    
Next, we'll focus on the actual videos we need to produce in order to convey these area lifestyle benefits to others.  
 
For example, let's look at number 1. Small town-charm.
A tour of the downtown area with its tree-lined streets showcasing ... more

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