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Real Estate Copyright Infringement
Virtual tours are somewhat a new trend taking over the real estate industry. They are a safe alternative to an open house for all parties—real estate agents, as well as buyers and sellers. Virtual tours are not only a great way to showcase your listings, but they are also great content you can post across your social media channels. Instagram and Facebook heavily favor video content and give it extra boost and visibility.
Considering the popularity and huge success of real estate agents across such platforms as Tiktok, and now the new Instagram feature Reels, it’s no wonder real estate agents are focusing on video content more and more.
With such a shift comes some consequences, specifically the possibility of copyright infringement (a.k.a. the worst nightmare of every video producer).
So, how can real estate agents avoid copyright infringement? What is copyright infringement and how to distinguish it from fair use? We will talk about it in a minute.
What Is Copyright Infringement?So, what is copyright infringement? Copyright infringement is the use of content that is protected by copyright law without the written permission of the copyright owner.
How does it apply to real estate agents? Well, let’s start from the easiest one. Sometimes your clients might want to use ... more
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