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Does a good Web 2.0 site "Trap" visitors?
My friend and webguy, Hal, mentioned I might reconsider how easily I offer multiple links in neighborhood profile blogs that take visitors off my site. And I jumped up onto my personal Web 2.0 soapbox. Hal should know by now that I always carry a soapbox with me, but he seemed to have forgotten.
I think that one of the fundamental defining values of a great neighborhood is the number of nearby amenities, retail, services, etc. I am not helping my web site visitors if I try to restrict what they learn. And, frankly, I don't have time to pound out 200 words on every shopping center. Heck, they pay folks a lot more than I do to create websites for the shopping centers. Why not offer my visitors the link to their professional site?
Here's my Royal Ridge Cary, NC, neighborhood profile, links and all. I have been expanding the number of links in the later profiles.
Now, sure, I want people to stick to my real estate site and continue to learn about the local markets and about me, the "uber-agent." So, despite the Royal Ridge example, now I try to always open the linked site in a new window. But I consciously decided that I will live with the ... more
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