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Even When I Pick Peaches, I'm Thinking Home Staging
Today was perfect!  The sun was shining, there was a refreshing breeze...perfect day to go pick peaches.  There is nothing like the taste of a just picked, juicy peach on a beautiful summer day in New England.
Of course, my "stager" mind came up with an analogy while I was enjoying my adventure amongst the  fruit trees.   
The trees are so full and there are so many to choose from.
I was very selective on my quest for the perfect peach. 
Each one was closely inspected before being plucked from the branch. 
 
 Just like the real estate market, I thought...buyers have choices. 
Price being equal, the determining factor would be appearance and condition. 

Peaches with imperfections are not as visually and emotionally appealing to buyers.   I watched as others searched for the "perfect" peaches, the ones with the best color.
All around me I heard comments like "look at this one" and "what a beauty" and "I found some nice ones over here."
 
 
People are naturally drawn to attractive and visually appealing products. 
In today's market with so many houses to choose from in their price range, buyers will pick the house that feels like home to them.
Buyers don't want the house with imperfections, they want the move-in ready, visually appealing house.
 
Ok, home staging analogy ... more

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