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PERSONAL NOTES GET YOU POINTS
Succumbing to the convenience of emails and texts is a pretty easy thing to do in this in this age of power technology, where faster is better and instant is best. It can be a challenging task in this time driven world we live in. 
BEWARE OF THIS IMPERSONAL IMPULSE!
While our colleagues may expect and appreciate a quick email note of wit, humor, congratulations, or pat on the back, correspondence with our clients give us opportunities to rise above and beyond what is expected. 
A personal note indicates a higher level of care and support. A personal note is warm and encouraging.
With your your note, you can be situation specific and make your client feel valued. That their feelings are important to you.
Real Estate is a relationship driven business. Heard that before?
It is common to hear that building and maintaining those relationships can be the difference between a pretty good agent and a great agent.  With all the turmoil our industry is facing right now, keeping in touch may be the single most important secret weapon in the fight to keep your pipeline full of meaningful and long lasting business.
I just read Barbara Walter's biography, Audition. Besides being a ... more

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