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6 ways to saving money on your logo design

So you are starting a business and need a logo design! Great. The only problem is you’ve spent your start up money on other parts of the business. How can you have a logo designed without taking out another loan?
TIP #1 - BE PREPARED! (this is the most important tip. The other tips fall under this one) Know what you want before you even contact a logo designer. If you have a great idea for your logo design, sketch it out on a piece of paper. The less work a designer has to do the less money he/she will charge. Here are a few things to think about when brainstorming for your logo design:
#1 goal of a logo is to communicate. What do you need to communicate? Think about:
What do you actually do? Who you are marketing to? What type of logo style goes with your product or service What colors convey the mood you want to go for? TIP #2 - Ask for the hourly rate
This goes along with being prepared. Many designers have a logo package but also have a set hourly rate anywhere from $40-$100+/hour. As long as you are prepared, you will ... more

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