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Can Aromatherapy Help You Sell More Homes? You Bet!
The history of Aromatherapy dates back at least to 4000 BC,  although the term "aromatherapy" was first used in the 1920s by the French chemist René Maurice Gattefossé who accidentally discovered that lavender oil relieves pain and assists in the healing of burns.
Today, Aromatherapy is used in almost every bath and beauty product on the shelf. It is also used by some for healing. As a Realtor® and Accredited Home Staging Specialist, one of my favorite uses is to "Set the Mood" for a sale in Real Estate. Aromatherapy is especially useful for Open Houses or to assist sellers with pet or cooking odors.
Studies have shown that the first thing people notice when they walk into a home is the smell. A strong or unpleasant smell can turn off a buyer immediately. We recently had a very nice home listed in a nice neighborhood and at a good price. The owners however had two large dogs, and even though the home was kept very clean, the pet odor was mentioned by almost every prospective buyer who looked at the home.
Studies have also shown that a buyer's impression of a home is made in the first 30 seconds upon ... more

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