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10 Ways Real Estate Professionals Can Use Zillow v2.0
This is a great overview of how RE Pros can use Zillow to their advantage (written by my colleague Sara Bonert):
Awhile ago I wrote a post citing 10 things you could do on Zillow.  Not only has our traffic ballooned to 8 million monthly users since then, the opportunities to interact with audience have gotten richer as well.  So here is an updated version 2.0 of this list, written to help you best use the site to gain incremental business along with highlighting some cool tools available on Zillow.
1)  Create a free profile - Participating on Zillow all begins with the creation of a profile, which links to everything you do on the site.  To get started, click "Register" in the upper right hand corner  and walk thru the steps.  If your Brokerage or a syndication site is feeding listings on your behalf, be sure to register using the same email address as they have on record for you.  We use the email address to match listings to profiles.  Be sure to include: your photo, all contact information, marketing text with unlimited links back into your website, geographic areas you work, and professional areas of specialization.  For more detailed information ... more

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