real estate: Lessons Learned in 2009 - 01/01/10 10:52 AM
On the first day of 2010, in reflection of the past year, I thought it would be a good idea to make a list of ‘lessons learned'.  The list was not only a closing to 2009, but a motivational tool to help us remember the good things we've learned over the past year and things to continue in 2010. 
 
Life is a lesson; it's how you embrace what you've learned that's important...
 
 
 
 
1)  Be true to yourself and others. ~ Honesty is always the best policy....
 
2)  Give back, even when you think you don't … (9 comments)

real estate: RESA Sacramento! - Join Us September 15th! - 09/06/08 03:37 AM
Host: Michelle Kaspari

Telephone:916-402-6098
When: Mon. Sep. 15, 2008 at 4:00 PMAdd to Your Calendar  
Please join us for an informational meeting about the exciting new Sacramento Chapter of the Real Estate Staging Association.  Bring your ideas on how you would like to see our Chapter evolve and educate our community on the Home Staging industry. Get involved by serving on the Chapter Board, your talents will help us achieve our goals together.  The Real Estate Staging Association (RESA) was formed in order to support all professional real estate stagers in North America regardless of their training, … (0 comments)

real estate: Does THIS go in your protfolio??? (sorry, bit of a rant) - 07/31/08 04:07 AM
Ok, once again we have been "substantially under bid" on a staging project, says the REA.  Sure we are not the lowest price, and certainly don't ever want to be, but we are not the highest either.  We do however in my very humble opinion offer the most value available.
We should all feel this way right?
So, back to the property that was "substantially under bid" by another stager.  Is a good bargain always a good deal?  Do items on the bargain rack always look better than on a regular rack?  Do you purposely push your shopping cart down the … (13 comments)

real estate: You git what you git and you won't throw a fit! - 07/22/08 04:17 PM
I am glad these days are looking farther and farther behind us!
During a Realtor presentation today I asked for a show of hands for anyone in the room that has used a home stager.  We had about 10% of the hands raise. 
Hmmm.  So my next question was.  "Were you happy with the outcome?"  The same 10% raised.
Hmmm.
So being from a customer service background I had always been taught certain rules.  One of these rules is the 80/10/10 rule for customer service.  Out of every 10 unsatisfied customers:
One (1) will always complain to management about it.  The other one … (9 comments)

real estate: Do you have any questions? Top 5 a homeowner or Real Estate Agent should ask a Home Stager! - 06/17/08 11:33 AM
Do you have any other questions?
I often find myself asking this question to clients during a bid proposal.  Typically this is after a review of our homeowner or realtor staging packet.  If my clients are anything like me they will think of a great question just after I have walked out the door.
Education is priceless!  Especially when it comes to HUGE investments such as a single family home.
Because of this we provide our clients with a few questions that may have, unfortunately only came after we parted our ways.
Questions to ask when hiring a home stager...
1.  Are … (12 comments)

real estate: Attention Real Estate Professionals - Location, Condition, and Price - Roseville/Sacramento - 05/05/08 05:02 PM
Attention Real Estate Professionals
According to Economics Focus, Volume 12, Issue 12,
"Location, Condition, and Price" Today's new mantra for real estate...
It's time to find out everything you wanted to know about the Home Staging Industry...
Essential Home Staging, LLC is holding an Informational Mixer.
Date:       Thursday, May 15, 2008
Where:    Welcome Home Furniture Rental
                  7311 Galilee Road, Suite 170, Roseville California
Who:       Real Estate Professionals that want to get an edge on the competition
Time:      2-4 pm
Cost:       FREE
***  Beverages and Hors d'oeuvers will be provided  ***
PLUS great GIVEAWAYS from our sponsors:
Welcome Home Furniture Rental Too-Organized, Professional Organizer Bubble Boys Window Washing Service Wendy Baker Photography, Real Estate Photography … (2 comments)

real estate: Attention Real Estate Professionals - Location, Condition, and Price - Roseville/Sacramento - 05/05/08 04:53 PM
Attention Real Estate Professionals
According to Economics Focus, Volume 12, Issue 12,
"Location, Condition, and Price" Today's new mantra for real estate...
It's time to find out everything you wanted to know about the Home Staging Industry...
Essential Home Staging, LLC is holding an Informational Mixer.
Date:       Thursday, May 15, 2008
Where:    Welcome Home Furniture Rental
                  7311 Galilee Road, Suite 170, Roseville California
Who:       Real Estate Professionals that want to get an edge on the competition
Time:      2-4 pm
Cost:       FREE
***  Beverages and Hors d'oeuvers will be provided  ***
PLUS great GIVEAWAYS from our sponsors:
Welcome Home Furniture RentalToo-Organized, Professional OrganizerBubble Boys Window Washing ServiceWendy Baker Photography, Real Estate Photography ServicesThe Tile Lady, … (2 comments)

 

Michelle & Joe Kaspari

Essential Home Staging, Sacramento

Sacramento, CA

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Essential Home Staging

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