photography: Real Estate Buzz Words and Shiny Objects - NOW 75% OFF - 04/28/11 10:57 AM
Mobile, YouTube, QR Code, Interactive FloorPlan, PDF Flyer, Wordpress Embeddable Content, Social Media share tools, sticky content and an SEO single property website.
Buzz words, shiny objects and the next best thing can be thrilling and cool.  Who knows what the next Buzz words will be - but they can set you apart from competition and make your listings shine. 
Sellers appreciate the marketing effort and the increasing millennial buyer market has grow up on "shiny objects".
However, let me assure you - shiny objects and cool tools work just as well and are much more posh when you don't pay … (2 comments)

photography: Please - Dont Forget The View - 01/25/11 09:08 AM
The good news, is that photos of listings are gradually getting better. Virtual tours are improving in accurately depicting a listing. Its no longer the exception to the rule for 20 plus photos to highlight a property.
However, Ive noticed an alarming hole in many listings content. (floorplans - yes, but thats another post) Quite simply - most homes don't showcase nor mention the view.

In many cases the view is THE selling point. Many listings have renovated kitchens, new carpet and a luxurious master bath.  Don't  forget the granite, whirlpool or school district, but rather focus on what a … (8 comments)

photography: FloorPlanOnline (FPO 2.0) will debut on FB fan page - 03/30/10 03:59 AM
FloorPlanOnline Real Estate Marketing FPO 2.0 video is in production!
The Video is Going to highlight the new look, new features and enhanced effectiveness.
This will be the first look at the new FloorPlanOnline platform. Its easy to check out FPO 2.0 - This sneak peek video will be visible to those who are Fans of www.floorplanonline.com on FB!
Go to FloorPlanOnline on FB to become a Fan.

FPO 2.0 Will Feature the same Quality you've experienced with many enhancements.  The New virtual tour format will pop on the screen with updated navigation buttons and big crisp clear photos, video … (2 comments)

photography: Virtual Tour of the Week- 7 fireplaces, but is it Cozy? - 03/22/10 09:00 AM
Located amungst the tall trees of Weston CT and is listed at $2,555,555 with five bedrooms and 4.5 baths, seven fireplaces and one very large wine cellar.
The high quality photography and floor plan for this tour were supplied by expert FPO service provider Larry Merz with the tour created by the FloorPlanOnline production department. The TOUR highlights the listings stunning design, with ample size in scenic Weston, CT. Seven separate fireplaces and a huge wine cellar help make this Premium Property the tour of the week.
This is Agent Stephanie Smith's first order with FloorPlanOnline. Were glad she chose our … (0 comments)

photography: Virtual Tour of the Week- 7 fireplaces, but is it Cozy? - 03/22/10 08:57 AM
Located amongst the tall trees of Weston CT and is listed at $2,555,555 with five bedrooms and 4.5 baths, seven fireplaces and one very large wine cellar.
The high quality photography and floor plan for this tour were supplied by expert FPO service provider Larry Merz with the tour created by the FloorPlanOnline production department. The TOUR highlights the listings stunning design, with ample size in scenic Weston, CT. Seven separate fireplaces and a huge wine cellar help make this Premium Property the tour of the week.
This is Agent Stephanie Smith's first order with FloorPlanOnline. Were glad she chose our … (2 comments)

photography: Subject: VERY Impressed with this Service and Busines Model - 03/10/10 11:04 PM
Subject: VERY Impressed with this Service and Busines Model
From: Tami Garneau www.fmrealty.com
I have to say I have just gone through my first listing in my Real Estate Career. In my prior career I worked for a large WW wellknown Vendor and I was a product manager for technology products.
I am so impressed with the toolset, quality of service the product and processes deliver and especially the customer service. This has been the best value and service I have leveraged in my Real Estate Career and I can not imagine not doing a listing without IT!!
Your … (5 comments)

photography: Introduction to FloorPlanOnline: Real Estate Marketing, Video, Photos Measurement and Photography - 12/11/09 03:58 AM
Click to view this content in video format.
FloorPlanOnline creates top of the line interactive real estate property websites for homeowners, Real Estate agents, Brokers, and builders. We produce the website, edit the content and host the tour for you.
Anyone can order a Self Service FloorPlanOnline Tour. We currently create tours in the United States, Canada, and the UK. In the US we have Active Service Providers in 44 States where we offer Full Service Tours.
FloorPlan Online Tours are Easy to use and Order.When you click an icon in the Foyer, you see the Foyer. When you click in … (0 comments)

photography: Wordpress sites Rock - Like it or Loathe it? New FPO WP Site now live - 12/09/09 02:58 AM
We fought our old website long enough.  Wordpress came to the rescue!
If you are looking to develop a new web presence / platform, I highly recommend Word press as an easy to learn option that has plenty of options advanced features. 
The New FPO Site: 
www.floorplanonline.com

Our new site was created in very little time and already is making our clients more pleased as the order process more streamlined, Info is more easily viewed and for us, the SEO is killer.  We selected a template (read bought a template) and started plugging in content. The only development department … (5 comments)

photography: House of glass, Pane in the sash - 07/10/09 02:38 AM
At FloorPlanOnline we run into agents sometimes that take good photos, but more frequently than not, we run into agents that THINK they take great photos. (that's why we offer to take photos for agents, and offer to measure the listing).  Sometimes the issues are easy repaired....the lessons easily learned.
But every now and then a listing comes along that simply is not photogenic.  This is not the fault of the photographer.  Sometimes its paint, and other times...well its more of an architectural issue.  I believe the guy that built this place must have traded a jet ski for a random … (3 comments)