richard bolen: Tahoe Island Drive - South Lake Tahoe, CA Neighborhood Updated. - 09/07/07 11:56 AM
We’ve just updated Tahoe Island Drive, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Tahoe Island Drive, CA” found in our left sidebar.  This will lead one to all current Tahoe Island Drive listings, current escrow and all sales in 2007. Also included are all Tahoe Island Drive sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and … (0 comments)

richard bolen: Stateline Area - South Lake Tahoe, CA Neighborhood Updated. - 09/07/07 11:52 AM
We’ve just updated Stateline Area, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Stateline Area, CA” found in our left sidebar.  This will lead one to all current Stateline Area listings, current escrow and all sales in 2007. Also included are all Stateline Area sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (0 comments)

richard bolen: Sierra Tract - South Lake Tahoe, CA Neighborhood Updated. - 09/07/07 11:18 AM
We’ve just updated Sierra Tract, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Sierra Tract, CA” found in our left sidebar.  This will lead one to all current Sierra Tract listings, current escrow and all sales in 2007. Also included are all Sierra Tract sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (1 comments)

richard bolen: All South Lake Tahoe, CA 2007 Residential Real Estate Sales - 09/04/07 07:54 AM
South Lake Tahoe 2007 Sales Updated - Single Family Homes Only. We have just updated all 2007 South Lake Tahoe, CA residential home sales. To date, there have been 227 single family home sales in South Lake Tahoe, CA this year. To get as true indication of market conditions as possible, we also continue to look at and report all single family home sales in South Lake Tahoe,CA for the last 365, 180, 90 and 30 days as well.
The spreadsheet has two links that will lead you to charts containing statistical data on all  2007 residential home sales. These charts have … (2 comments)

richard bolen: What? The Laurie Manny Challenge Again? Two New Gems fall out of the Rain. - 09/03/07 07:48 PM
thought the last one we did on the challenge was it, so we guess this one might not be the last thing we do about the recent AR contest that was intended to get all of us to not only think outside of the box, but to look outside of it as well.
This is one of the good things we've learned about AR, there's great help around here... if one is willing.
Here are two new gems that fell out of the rain, so to speak, on us last night. And we really like how this works:
AR has a contest.We … (40 comments)

richard bolen: Real Estate Advertising: The Down and Dirty on the Effectiveness of Traditional Methods. - 09/03/07 12:37 PM
This is the third post in a four-part series about real estate marketing and advertising. The first was about the inability for anyone to sell something that any market, and a housing market in particular, determines to be over priced. That’s especially true here in our South Lake Tahoe Market these days. We took a humorous look at this in our post about our failure to sell Crest toothpaste for $35 a tube.
Next we discussed the difference between marketing and advertising, and detailed the nine pieces of the marketing pie, advertising being one of them, that have to work together … (46 comments)

richard bolen: Pioneer Trail - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 11:08 AM
We’ve just updated Pioneer Trail, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Pioneer Trail, CA” found in our left sidebar.  This will lead one to all current Pioneer Trail listings, current escrow and all sales in 2007. Also included are all Pioneer Trail sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (7 comments)

richard bolen: North Upper Truckee - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 11:06 AM
We’ve just updated North Upper Truckee, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “North Upper Truckee, CA” found in our left sidebar.  This will lead one to all current North Upper Truckee listings, current escrow and all sales in 2007. Also included are all North Upper Truckee sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and … (0 comments)

richard bolen: Montgomery Estates - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 11:02 AM
We’ve just updated Montgomery Estates, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Montgomery Estates, CA” found in our left sidebar.  This will lead one to all current Montgomery Estates listings, current escrow and all sales in 2007. Also included are all Montgomery Estates sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (0 comments)

richard bolen: Meyers - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 11:01 AM
We’ve just updated Meyers, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Meyers, CA” found in our left sidebar. This will lead one to all current Meyers listings, current escrow and all sales in 2007. Also included are all Meyers sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate absorption rates as well. … (0 comments)

richard bolen: Highland Woods - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 10:58 AM
We’ve just updated Highland Woods, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Highland Woods, CA” found in our left sidebar.  This will lead one to all current Highland Woods listings, current escrow and all sales in 2007. Also included are all Highland Woods sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (0 comments)

richard bolen: Gardner Mountain - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 10:56 AM
We’ve just updated Gardner Mountain, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Gardner Mountain, CA” found in our left sidebar.  This will lead one to all current Gardner Mountain listings, current escrow and all sales in 2007. Also included are all Gardner Mountain sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (0 comments)

richard bolen: Heavenly Valley - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 10:51 AM
We’ve just updated Heavenly Valley, one of the neighborhoods in our South Lake Tahoe real estate market. Please click the link “Heavenly Valley, CA” found in our left sidebar.  This will lead one to all current Heavenly Valley listings, current escrow and all sales in 2007. Also included are all Heavenly Valley sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate … (0 comments)

richard bolen: Country Club Estates - South Lake Tahoe, CA Neighborhood Updated. - 08/31/07 10:48 AM
We’ve just updated Country Club Estates. Please click the link “Country Club Estates, CA” found in our left sidebar.  This will lead one to all current Country Club Estates listings, current escrow and all sales in 2007. Also included are all Country Club Estates sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate absorption rates as well. This is the most … (0 comments)

richard bolen: The $35 Crest Experiment: Why it Failed - The Difference between Marketing and Advertising. - 08/29/07 07:13 AM
We did a tongue and cheek post yesterday about not being able to sell Crest for $35.00 a Tube. There were really two main points that we thought about when putting together this nonsense tale.
The first was about the impossibility of selling overpriced listings in today’s real estate market. So far 90+ of you have commented and most all seem to appreciate the overpriced message... from personal experience! (Just how many overpriced listings does each one of us have?)
The second, and perhaps foremost thing we thought about was the difference between marketing and advertising. Many professionals know this difference, but … (36 comments)

richard bolen: We tried, but couldn’t sell Crest for $35.00 a Tube! - 08/28/07 06:07 AM
Procter and Gamble just fired us. They gave us the right to sell Crest for $35.00 a tube for the last six months and we didn’t get one offer. The market is bad, we knew that, but we advertised the hell out of it. They said we’re through, and now they’re going to give this opportunity to someone else (oh darn!). “But we do advertising better than anybody”, we told them. “You didn’t produce”, Procter growled as Gamble snarled through grimaced, Crest -streaked pearly whites, “You didn’t advertise it Right!” (They are such a lovely couple.)We can’t, for the life of … (152 comments)

richard bolen: Christmas Valley - South Lake Tahoe, CA Neighborhood Updated. - 08/25/07 10:05 AM
We’ve just updated Christmas Valley. Please click the link “Christmas Valley, CA” found in our left sidebar.  This will lead one to all current Christmas Valley listings, current escrow and all sales in 2007. Also included are all Christmas valley sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate absorption rates as well. This is the most complete and up-to-date Lake … (0 comments)

richard bolen: Bijou - South Lake Tahoe, CA Neighborhood Updated. - 08/25/07 09:38 AM
We’ve just updated Bijou. Please click the link “Bijou, CA” found in our left sidebar.  This will lead one to all current Bijou listings, current escrow and all sales in 2007. Also included are all Bijou sales for 2006, 2005 and 2004.Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate absorption rates as well. This is the most complete and up-to-date Lake Tahoe real estate information … (0 comments)

richard bolen: Al Tahoe - South Lake Tahoe, CA Neighborhood Updated. - 08/25/07 09:23 AM
We’ve just updated Al Tahoe. Please click the link “Al Tahoe, CA” found in our left sidebar.  This will lead one to all current Al Tahoe listings, current escrow and all sales in 2007. Also included are all Al Tahoe sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe and Stateline, NV real estate market. Here you will find current South Lake Tahoe and Stateline, NV real estate absorption rates as well. This is the most complete and up-to-date Lake … (0 comments)

richard bolen: Lake Village - Stateline, NV Neighborhood of South Lake Tahoe Updated. - 08/24/07 08:29 AM
We’ve just updated Lake Village, one of the Stateline, NV townhome and condominium communities in our South Lake Tahoe real estate market. Please click the link “Lake Village, NV” found in our left sidebar.  This will lead one to all current Lake Village listings, current escrow and all sales in 2007. Also included are all Lake Village sales for 2006, 2005 and 2004.
Also included in our left sidebar are all other South Lake Tahoe and Stateline, NV neighborhoods, plus complete reports on the entire South Lake Tahoe real estate market and Statenline, NV real estate market. Here you will also find … (0 comments)