Gina McKinley's Real Estate Blog

Real Estate Agent - RE/MAX Fine Properties



For most home buyers and sellers, this is just one of those many documents that crosses their way when they're buying or selling a home.  However, this can have some big implications for some buyers depending on what's on the CLUE report (also known as a claims history report) as well as other pe...
Look up the word “productivity” on and you’ll find a mish-mash of terms like “exchange value”, “bring forth goods and services”, and “discrete linguistic elements”.In the real world, productivity simply means being able to do more in less time.  And for you, being more productive c...
There's one item that I've needed in the past but is missing on this list...toilet paper!! You'd be surprised when showing homes just how many times nature can call, not just for you but also for your clients!  Being prepared for any type of situation is great, not only for real estate but also f...
Are you familiar with the phrase “orphaning your buyers”?Orphaning your buyers refers to when you fail to stay in touch with clients you’ve helped buy a home.  Because the buyers cannot remember your name when the times comes to sell, they use a different agent and you miss out on the listing.If ...
There’s a rumor going around email marketing is dead.  That overwhelmed inboxes and pesky spam filters make it impossible to capture people’s attention.Don’t believe the rumor.Email marketing is still one of the best ways to nurture relationships and get referrals.  In fact, the Direct Marketing ...
Most of the time in Chandler we hear about CPR with alternating mouth-to-mouth breaths due to the number of drownings (or near drownings) due to the number of swimming pools we have in Arizona.  Swimming pool safety can be a big issue, especially with smaller children.  However, this is something...
Do you have a team?  Or, have you considered building a team?If you subscribe to Inman News, read RisMedia’s articles, or follow Realtor Mag’s daily news, you know teams are a hot topic.  And while plenty of articles focus on the advantages or disadvantages of teams, few cover team-building itsel...

Gina McKinley

ABR, CIAS, CDPE, CRS, SFR -Chandler, Gilbert, Mesa
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