home staging: What Home Buyers are Looking for: A Home in Move In Condition Along with Lifestyle Choices - 08/09/11 08:34 AM
Buyers Don’t Want to Buy a Project:
According to a recent survey conducted by Coldwell Banker Real Estate,  87 percent of consumers who purchased their first home in the last year said finding a home that was move in ready was important to them.  Considering that according to the National Association of Realtors ® , first time buyers accounted for half of the market in 2010, that statistic provides an insight into how sellers should be preparing their properties  to sell in 2011.
“There’s a real ‘a-ha’ moment for sellers revealed by this survey, that the condition and quality of their … (7 comments)

home staging: Target Marketing and Lifestyle Merchandising: A New Paradigm in Home Staging - 06/06/11 06:17 AM
This post was originally posted to the Nickian Home Staging Blog under "Target Marketing and Lifestyle Merchandising: A New Paradigm in Home Staging" on June 6, 2011.
The home staging industry is changing to be more effective. There is a new paradigm shift, developed in part by Matthew Finlason, host of HGTV’s “The Stagers”. Nickian Home Staging has successfully embraced the techniques employed by Finlason after attending his Advanced Staging and Marketing course. This new model makes it critical to target your buyer when preparing a home for sale. Home staging has evolved from simply de-cluttering, de-personalizing and neutralizing a home, … (5 comments)

Gary Sefferman, NICKIAN HOME STAGING - NY (Nickian Home Staging)

Gary Sefferman


Manhattan, NY

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Nickian Home Staging

Address: 420 East 82nd Street, New York, NY, 10028

Office: (917) 475-6801

Mobile: (917) 475-6801

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